Innovative, Sustainable, Impactful
A global industry leader, Gildan Activewear Inc. stands tall as one of the world's largest vertically-integrated manufacturers of apparel. Renowned not only for its scale but also for its unwavering commitment to ethical and sustainable manufacturing practices, Gildan is at the forefront of shaping a more responsible and conscientious future in the world of fashion and apparel.
Project Scope
Editorial Design, Company Brochure, Advertising, and ESG Reports.
Challenge
Gildan Activewear Inc. faced the challenge of lacking clarity in distinguishing the visual identities of the Company brand and the apparel brand across various design assets, which were continually rolled out.
Solution
Develop a comprehensive plan to realign the Company's design assets' look and feel and update previous projects, resulting in an innovative and sustainable approach that had a significant and impactful effect on Gildan's branding.