If you have to explain it, it’s not that good.

Truly effective design should speak for itself, effortlessly conveying its message, instinctively understood by the viewer, without the need for explanation.

ABOUT

I am Iliyana, a visionary graphic designer specializing in visual identities and editorial design. Known for my meticulous attention to detail, I create modern and timeless designs that resonate deeply and leave a lasting impression. Every project I undertake embodies a perfect harmony of elegance and boldness, seamlessly blending simplicity with precision. I transform ideas into impactful, authentic visual narratives, believing that truly effective design speaks for itself.